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Monday, July 26, 2010

FOOD FOR THOUGHT: Commercials

When you are watching commercials or viewing ads, which I might add we are exposed to millions of them each and every day, make sure you note what the commercial is REALLY selling. Take Yoplait Yogurt ads for example, like the one here:
Here is what I got from it off the top of my head:
  • Women goes and does the laundry.
  • Women tailor clothes.
  • Women who eat REAL desserts would gain weight.
  • Women want to/should lose weight.
  • Women should eat yogurt to lose weight.
I can go into so much more detail if I watched it over again. But I hope you get the point right? There are so many commercials that are created to not only sell products, but IDEAS as well. The more we are exposed to these ideas, the more we accept them as normal. And anything outside of these ideas are not normal. Given the fact that these commercials and ads are everywhere, it is quite easy for anyone, mainly big companies and such, to sell a single idea to the people of this society. Next time you watch your favorite show and it goes on commercial break, instead of flipping the channel, pay attention to the commercials. I guarantee there will be at least 50 ideas being sold to you with the advertisement of only 5 products.

Why is this important? Learn to actually see and hear what is being said instead of watching blindly. Do not accept everything for simply what it is. That is what they want us to do. That is how society can be maintained to keep order. Free your minds.


FGR, jessica

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